About the Paper
About the Paper
About the Paper
The first page of Mary Kay Copeland's Paper as published in the Journal of Applied Business and Economics in 2021.
Abstract
This paper presents a proposed framework for measuring multiple bottom lines (MBLs).
Corporate Social Responsibility (CSR) advocates argued that to truly measure a company’s achievements, the full impact of their efforts on society and the environment also needed to be computed. It was argued that each area of measurement: financial, social and environmental, is equally as important and should have its own bottom-line calculation to assess the firm’s progress in each area during the evaluation period.
Originally Published on:
ournal of Applied Business and Economics, 23(2) Vol. 23 No. 2 (2021)
Read the Article:Follow this link to read the article. https://articlegateway.com/index.php/JABE/article/view/4083
The first page of Mary Kay Copeland's Paper as published in the Journal of Applied Business and Economics in 2021.
Abstract
This paper presents a proposed framework for measuring multiple bottom lines (MBLs).
Corporate Social Responsibility (CSR) advocates argued that to truly measure a company’s achievements, the full impact of their efforts on society and the environment also needed to be computed. It was argued that each area of measurement: financial, social and environmental, is equally as important and should have its own bottom-line calculation to assess the firm’s progress in each area during the evaluation period.
Originally Published on:
ournal of Applied Business and Economics, 23(2)
Vol. 23 No. 2 (2021)
Read the Article:
Follow this link to read the article. https://articlegateway.com/index.php/JABE/article/view/4083
Meet the Author
Meet the Author
Meet the Author
Dr. Copeland, a CPA, joined Palm Beach Atlantic University in 2017 as a professor of accounting with the goal of combining her passion for teaching and ministry. She holds a bachelor’s degree in accounting and an MBA from the University of Buffalo, a master of arts degree in theology from Northeastern Seminary, and a Ph.D. from Regent University.
She has previously taught accounting, enterprise systems, finance and entrepreneurship for ten years at several AACSB-accredited schools, including the University of Buffalo, Bowling Green State University and St. John Fisher College. Prior to completing her Ph.D., Dr. Copeland had a career in public accounting and consulting. This included 11 years of consulting, where she founded and managed a regional consulting firm; five years as an auditor and consultant with professional auditing company KPMG, and four years as a CFO at PSINet.
She has previously taught accounting, enterprise systems, finance and entrepreneurship for ten years at several AACSB-accredited schools, including the University of Buffalo, Bowling Green State University and St. John Fisher College. Prior to completing her Ph.D., Dr. Copeland had a career in public accounting and consulting. This included 11 years of consulting, where she founded and managed a regional consulting firm; five years as an auditor and consultant with professional auditing company KPMG, and four years as a CFO at PSINet.
Mary Kay Copeland
Mary Kay Copeland